In these challenging economic times the best companies stay their course with their commitment to innovate. I never thought that I’d count Kmart among them. This past holiday season Kmart re-introduced a concept that many thought past its time: Layaway. The move proved to be hugely successful for them.
When asked about the 25th anniversary of the Apple Macintosh, Steve Jobs replied “If you look backward in this business, you’ll be crushed. You have to look forward.”
Apparently in retail things are otherwise.
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Innovation